2 July 2013

Domain Name Registration: How Will Your Choice Affect Your Business?

Domain Registration
Domain Registration
In today's competitive world, a good website showing the products and services in the offer and its specifications is must to attract the targeted audience. It has become quite important for organisations running businesses to ensure that their websites look attractive with intelligent layouts and display of services in the offer in order attracts more traffic. Various Businesses also try to make an impact on the market through different social networking portals along with improvement in the search engine rankings. This is certainly not enough, as mere designing and development will not guarantee the success. The organisation must have a memorable domain name for making an instant impact on the targeted audience. Here, the point worth to mention is that a suitable domain name registration is a crucial factor in determining the viability and success of an online business.

Domain Search & Domain Availability

Choosing the right domain name is of paramount significance as on a long run it plays an important role in determining the fate of your business besides other factors. So, the domain search for a suitable name needs a lot of consideration from organisations and individuals planning to start a new business.

A domain name gives an identity to your business and contributes heavily toward providing it an individuality too. There are numerous websites available on the Internet and thus, relying on a catchy domain name is must. The domain name should be the one that not only attracts but is also easy to remember and type. Besides aforementioned characteristics of a domain name, it should describe your business well too.

Once you choose a suitable domain name for your website, you must check its availability. Often called as domain availability, this might involve an extensive search from your end to determine the availability of the chosen domain name. One can resort to WHOIS tool as it offers an effective way of choosing a domain name for your business.

How the Domain Name Registration can Impact your Business

So far we have talked about a suitable domain name and its characteristic but many of you would surely be wondering, 'How just a name can potentially influence your business ?'. Many of your would be thinking 'what's in a name' and why make so much fuss about it. Some might be tempted to ask to 'Why Register?'. For all such people, below mentioned points need to be reviewed.

a) What's in a name: An appropriate business name plays a critical role in determining the success of your business. It is of prime importance to ensure that domain name you chose after a thorough domain search must conform to the business you intent to sustain in future. It should give a feel of the products and services in the offer and services rendered and thus, if properly considered, would also help in building a brand identity. Point to be noted here is that ideally your domain name should match with the business intended.

b) Registering a Business name as domain: One must give top priority to get the chosen name registered as a domain. This will help your website gain credibility and also greatly enhance the market impact in the long run.

1 July 2013

How cloud hosting can benefit your business?

Cloud Hosting
Cloud Hosting
Starting an online business is one of the most lucrative business options available today. This is because of the fast growth of Internet. Although, online business is a lucrative business option as well as convenient, its success lies mainly on the hosting service. Thus, it is highly essential to choose the right hosting service from which your business can benefit. Cloud server hosting is a new form of website hosting service, which is witnessed a remarkable growth in the recent years. Cloud hosting is based on cloud computing technology, which is used to run websites on the Internet with the help of cloud servers. In cloud server hosting, more than one servers work together as a single server in order to render better and swift hosting services. Today, owing to the demand of cloud hosting as a hosting solution by business ventures irrespective of their size, the number of companies providing cloud hosting services is also mounting in numbers.

Benefits of Cloud Hosting Services

Cloud hosting services has become popular among all types of business ventures, irrespective of the size as it enables the user to use a wide array of services. The major benefits that can be reaped out of cloud server hosting are cost-effectiveness and flexibility. However, it also comes with other benefits such as:

1. Minimal Elementary Cost: With cloud server, the elementary cost can be saved  as it does not require setting up huge servers. It also does not require a huge amount of resources as of a whole IT department to manage the server is not needed.

2. Security and Flexibility: One of the major advantage of cloud hosting services is that it is completely secured and flexible. You can change the hosting plan according to your need as and when you desire.

3. No Maintenance: Unlike traditional forms of web hosting, cloud server does not require maintenance. Thus, reliving the business organizations from the pain of up-grading servers.

4. Unlimited Storage Space and Automatic Backup: It offers almost unlimited storage space along with automatic backup of data, which not just diminishes the risk of data loss but also provides space for future expansion of business.

5. No Downtime of Server: With cloud server, you will hardly face any downtime as several servers work in conjunction with each other. Furthermore, even if one server malfunctions, the website never sees any downtime, and this will help you in the growth of your business as well as help you in building trust among your customers.

Cloud computing has become one of the most popular of web hosting service, owing to its various benefits over other types of web hosting. Cloud server also reduces the amount of resources and time required for maintenance, as might be the case while hosting on dedicated or shared servers. Owing to the demand of cloud hosting services, many companies today provide cloud hosting in India. These companies are few in number but provide high quality services at an affordable price.

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