Work from home: build your own personal website

Build a Website

More and more individuals are choosing to work from home. The reasons for this are not hard to find. People do not want to face a long commute in the morning, women may have young children at home, individuals want to be their own bosses, they want to turn hobbies into their profession etc. There are times when individuals lose their jobs and then try their hand at something new in a small way working out of their homes.

Broadcast Your Business

No matter what you plan to do you need to tell the world about your business. You may walk dogs, bake cakes, make chairs, give lessons in music- but if you don’t have customers, you can’t get very far in your business. A personal website constructed using a website builder will solve this problem for you. You can convey in it all that you want to say about your work.

Keep Things Simple but Effective

Make sure the website projects the image of your business that you would like the world to see. The great thing about designing your web site using the easysite builder is that you can control the image. The logo you choose, where you position it are all under your control. Do not cram too much information on one page as that only serves to confuse the reader.

Make your domain name reflect what you do. If the thrust of your business is cushion covers, the domain name should reflect that. The brand message that you send out should be strong and clear. Make sure that your telephone numbers and email address stand out so that it is an invitation to action.

Newsletters Are Effective

Design a newsletter as it is an effective way to stay in touch with customers. When you launch a new product or announce discounts, let them be the first ones to know. E-mails are environmentally friendly because they use no paper that goes into a landfill. A website has about five seconds to make an impression so use it wisely.

Build awebsite that is personal and connected. Testimonials from happy clients go a long way in convincing others. Let your customers know that you can be contacted if they need to. That’s like saying you are in charge and responsible. Ensure the navigation method you follow is precise and clear. Use only one navigation menu which is used throughout the site. Users should be able to chart their way, hassle free.

Visitors are a capricious lot and they can exit your site in the blink of an eye if they find the going tedious. The navigation buttons need to be placed where they can be easily found. Research has it that the top of the page, preferably the left hand side is ideal. The links should lead from page to page so that when something catches their eye, they can switch over smoothly.

Keep your keyword research up to date. Before you put the web site together, have at least 6 or 8 keywords chosen that you can weave into your text effortlessly. Keep the tone and style of the writing consistent. Keep the site professional and project the image of being serious and committed about what you do. 

Website Design With SEO In Mind

Online Website Builder

Designing a website is an important search engine optimization factor. The web is filled with thousands of websites already and new ones are getting added each day. With website templates available easily, people cab build their own. This means that there is a lot of competition amongst sites and it is very essential to be ranked high on the search engine. Just as any store has to be organized well for selling purposes in the same way the website has to be a well-organized site.

Visitors should find exactly what they are looking for at your site. If they do not find it then they can get irritated and leave your site to go and search for another one.  Chances are there that they may not even want to return back again to your site, which means it is your loss. So why not have your website, SEO optimized in the very first place itself. You can do that using an html website builder.

Optimizing Websites

The search engine will negatively react if the website contains no substance, is automated overly, is just flashy with no effective content or is outdated. Hence for optimizing the site and designing the site a few things will have to be considered and visitors can have a shopping experience that is the best possible ever. In SEO or search engine optimization the website size matters a lot.

To attain a higher ranking the brochure site should have adequate number of pages. Those who have a site with just one page will not have an effective site at all. When people conduct a search on the search engine, they should be able to find a site as per their choice providing relevant information on a service or product. Remember that besides your site there are millions of other sites made using online website builder, in competition with you on the web and many of them are robust sites.

Competing With Robust Sites

Competing with robust websites can be a tough task. In such a case it is unlikely that your site containing a single page will be able to survive. To understand this better, you can take the example of two businessmen, out of who hands over a business card while the other offers a colorful brochure containing detailed content in it.

This information can include details of product, service, testimonials, credentials of the service provider, etc which gives a complete overview on the kind of services he is offering. It is but natural that the detailed brochure will have a better and effective impact as compared to the just one single business card.

Better Chance With Multiple Pages

In the very same way a one page site does not stand a very good opportunity against many other robust sites on the web.  Make sure that there aren’t too many pages and it offers relevant content only and that too in detail so that the visitor does not have to go searching elsewhere. 

Ensure relevant keywords, fresh content, key phrases, graphics, photos, images, back links, meta tags etc so that an attractive and creative website is created. Also avoid using frames as far as possible as this can affect ranking on the search engine. Hence SEO will have to be given prime importance while designing websites using easy website builder.