31 March 2013

How cloud hosting helps to improve the uptime of your website?

Cloud Services
Cloud Services

Using internet, resources, software and data files are offered on demand to various computers in the network. Using cloud hosting service, individuals do not need to invest in physically housing a server, as it can be hosted from an independent location. This way, users are not required to pump their bills and exercise control over hardware infrastructure. Cloud services offer several benefits and are one of the most reliable options for online website hosting requirements. Further, these services are scalable in nature and offer efficient and dynamic ways of online hosting.

The storage advantage of cloud servers

Through cloud services, one is not required to carry a computer at all times, since the data is stored on an independent remotely placed server. For example, if a company executive is travelling outstation for a business purpose, he can access important files and documents through the cloud servers, without having to carry all information with him. The updated documents can easily be uploaded to the server, which is where another advantage of cloud hosting comes in less uptime. Cloud servers signify a paradigm shift from mainframe computers, which were commonly used few decades ago, as it eliminates the need for having bulky external storage devices. Further, data also remains secure from virus and spam at all times, so it reduces the risk of data loss in the company. However, it is important that a reputed vendor is chosen for providing cloud hosting.

The amount of data to be stored grows with time in almost all organisations. In normal situations, it means that larger capacity storage devices would be required. But the cost advantage of cloud computing is that storage on the server can be up-scaled or downsized as per requirements at any time. This lends a great deal of flexibility to the cloud hosting services.

Cost advantages of cloud hosting

Experts believe that keeping costs down and minimizing capital expenditures is immensely beneficial for start up businesses. There is no need to be technically trained for cloud computing, as technical support can be availed round the clock. During research, it would be necessary to access several online data libraries. The speed of access would become faster while using cloud servers, while the download time if required, also comes down to a great extent. Apart from regular software that does not require storage, it is also possible to make use of an operating system directly from the cloud. Data centres do not have to be maintained in case of these systems, since the data on cloud automatically gets mirrored in the network wherein it has been set up. Computers at the user's end also operate faster, since minimum files are required to be loaded.

30 March 2013

Why .com domain is best extension for your online business

Domain Names
Domain Names

There are several reasons why entrepreneurs or companies prefer to buy .com domains.  As per reports, apart from French, German or Spanish internet users, most visitors would point their browsers to a .com extension by default. This is an expectation that has been created by virtue of its popularity. So even if a person knows the domain but not extension, he will mostly try with .com first. A common perception is that the .com domain seems more professional and relevant than others. Therefore, no company would like its business to come across as a cheap one. Additionally, using a .com extension generates less spam than others, as observed by experienced professionals.

How it is beneficial to buy .com domains

Interestingly, the world's leading information search engine, Google, gives a high priority to the .com extension in a domain name. According to the company, these are among the most trusted websites on the internet. Individuals or companies who buy domain name with .com extension are likely to get best results through the process of Search Engine Optimisation (SEO). Individuals can increase rankings of their websites among top search engines, such as Bing, Google and Yelp, amid others, which will probably facilitate them to make their portals sounder on internet. SEO professionals are aware of the fact that .com domain name extension is most commonly searched by the internet users. In simpler words, using .com makes a website friendly from SEO perspective.

Blogging sites tend to use country specific extensions, or else .me is also used. These are not websites, which are meant to generate business. Similarly, .edu for educational institutions also serves the same purpose. For most media and entertainment purposes, even though it is commercial, .tv is used.

Strategies used by the companies willing to buy domain name

While looking to buy domain name, companies can also consider buying multiple addresses at the same time. However, this is not always a necessary course of action. If the name and ownership of several domain names is common, then this is not important, but the reverse is also true. For example, if .com and .co.uk for a name are both available, it is advisable to purchase both, which would prevent a strong competitor from entering this space. If both the names have been taken, one should not buy .org, unless it is the start of a charitable organisation. Though .net can also be used for businesses, it is generally associated with computer or internet networks. Therefore, the .net extension could convey a wrong meaning for a particular business website.

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