Why Should Never Use FREE Email Addresses for your online business

Email Hosting Service

There are many reasons due to which it is advisable not to use free email accounts for business communication in a company. For one, free email services from providers such as Gmail and Yahoo present an unprofessional attitude towards business, which could be very harmful for small companies that are looking to create a reputation in the market.

The importance of business email hosting perceptions
Perceptions play crucial role in gaining the confidence of clients and potential customers. These perceptions also play an important role in facilitating the final consumer purchase decision. Customers may perceive one's products and services to be cheap and unreliable, if these are being marketed through personal email addresses. The company would be seen as one which does not value its clients enough, which will be very harmful for small and medium sized businesses at the end of the day.

Apart from the above reasons, when emails are sent through personal addresses, they may land up in the spam box, since they are often sent in bulk. This would result in potential customers never opening these emails at all. In fact, spam blockers would delete these messages over a period of time. No knowledge is provided about the administration of email services at the back-end. One can also not know what possible restrictions may be imposed in the future, which would result in a loss of business.

If a company already has a website but still uses personal email addresses, this would be inappropriate, since most web hosting companies provide several free email accounts. For the purpose of internal communication, webmail hosting may also have been provided. If the answer to this is in the negative, efforts must be made to contact the necessary web hosting provider. They could help in setting up email services on an existing domain name. A suitable business email hosting plan can be selected for future communication.

Commonly used email services
Most of the internet users send email in a combination of these ways: with a free webmail hosting address, free account provided by the Internet Service Provider (ISP), all these methods have advantages as well as disadvantages. Using the help of the ISP literally binds an individual with the provider, as they do not allow switching to a different service without payment of exorbitant charges.

In the competitive world of business today, loss of a client due to non-use of business email hosting may have a spiraling effect on the whole company. Due to this, companies must make use of business email services to reflect a professional attitude. However, this common sense does not always prevail and some companies still end to use generalized email addresses, showcasing an amateurish attitude towards business.

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Domain Registration - how does it work and what next?

Having an online presence has turned out to be quite vital for every business entity as it helps in magnetizing customers that facilitate in increasing the sales along with the return on investment (ROI). This is possible by having a website. There are various aspects that are important before designing and developing a website. One of the most important aspects is the domain name and here comes the trickiest question, what's the best domain name? The simple answer to this very first step of domain registration is to think of something that is both catchy and describes the business that needs to be promoted. Choosing an appropriate name will lure more and more customers to visit the site and see what's in the offer. This will help to build the brand name and also helps to increase sales and leads. No wonder experts give a call on having an appropriate domain name: A determining aspect of website's success. So, it is imperative to get the domain name registered with a leading domain name registrar.

Domain Name Registration

Once a name is chosen, one should immediately check the validity of the domain name before getting it registered. The prime reason being, it might be available at a minimal cost, but then the price might rise after the lapse of a certain time or on renewal. So, it's advisable to choose a name with utmost validity.

It is also advisable to check the domain availability before domain registration process. Presently, there are many domain extensions one can choose from with .com being the most preferred extension. However, if it's not available, one can opt for a different extension from an array of extensions that are available in the market.

There are many companies that provide necessary services to register a domain. However, one should check the performance track record of all such companies before an ultimate decision. Essentially, one would like to go with someone that offers round the clock assistance facility. Also, the decision should weight traffic patterns and data transfer requirements. Here, the main objective is to find if the company has enough resources to supports data traffic along with major upgrades that might be needed on expansion of the business. Besides speed, other noteworthy factors are price and storage space. So, it's always a good practice to carry out comprehensive research before opting for the service provider to register a domain.

Requirement post completion of domain registration

Web hosting is quite crucial to maintain the accessibility on the internet. So, once domain name registration is completed, one should look for web hosting service provider as self-maintenance of services and functionalities require skill, money, time and sustained efforts. Quality of service provided by the web hosting company will be the determining factor here. Furthermore, for a marked online presence, a website must feature in the search engine result pages (SERP) and thus, the process of SEO (search engine optimization) plays a vital role in the success of a website.