How Domain Names and Landing Pages Help In Website Marketing

Domain Names

To market your website you will need to make the best use of landing pages and domain names. For your online business, they are the best marketing tools. The domain name is very important to enable customers to find your business. You site needs to be located easily on the web, right?

You need to make sure that you select words or a set of words that are easy to remember and use via the address of Internet Protocol. In this address, numbers are used in a series which are designed to allow communication from one computer to another, over the online resource.

Easy To Use Domain Names
To enable communication between computers, an IP or the Internet Protocol address is required in the very same way people need mailing addresses to post their letters at the post office. The domain name should not be too difficult to remember; hence conducting an extensive domain search is important. Registration of the domain name can be done at reputed domain registration companies online but you will need to identify a suitable one first.

The other effective tool that is to be used in marketing websites is the landing page. Squeeze page is the other term for the landing page. It is for the purpose of acquiring leads that the creation of this single web page which is called the squeeze page is done. Information provided on the landing page should be attractive enough to compel and motivate the readers to investigate the benefits of the service or the product.

Advantages
In return a free video or a free report that is useful to the visitor is offered when you invest in the address for emailing. For the landing page the header should be simple, with no sidebar. The main aim of creating the landing page is to get the desired specific response. Ensure that there are no distractions on this page.

Beside this there are other tools like the Auto Responder also which can help in lead generation to ensure that the online business works well. Before you get started with the online business it is best to get things sorted out first, determine the best marketing tools, check domains and accordingly work towards success. Try to gain from the experiences of other people running online businesses by networking.

Make the Most of Online Business
Once you determine the best method you will be in a better position to help others to make the most of their online businesses, using effective marketing tools. Owning and setting up a presence on the web is the core function while marketing over the web, in an online business. The landing page and the domain name help in creating a great website.

The website becomes the base rostrum of your business on the web so you need to ensure the best of care while upgrading it. Take a look at the branded domain names of other businesses; this also proves to be effective for your online business address. All that matters is the effort made to spread the name of your web business. Creating your own brand is very important.

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Convert your blog into your personal website

Build a Website

If you have been a blogger with a good number of visitors to your blog, then you can start or convert it into your personal website using website templates. Generally blogs are offered for free but many facilities are blocked in a blog. You cannot advertise in a blog which is done for free. There is a restriction on the themes that can be used and also software that can be used. When you convert your blog into a website all restrictions are removed.

Search for good domains
By creating a website using an html website creator your visitors get to experience the blog and the site at one go. Your blog will feature on the search engine faster when a web site is created. The conversion of the blog to the website is quite easy. It is easier than creating a website afresh. You only have to choose the correct domain to change over your blog.

Some domains give you space with an expiry date and you will have to keep renewing your space booked almost every year. Look out for domains that will give you life time space. This way once you have taken your space it is yours for lifetime. You have to keep it alive and interesting with your articles, advertisements and other interesting information.

Look for FTP
The conversion from blog to website is possible only when the server has FTP which is File Transfer Protocol. This is a network protocol which is standardised to transfer files from one host to another. Choose the correct setting of FTP needed for your website. You have to then log into the hosting service and create a file where your blogs will appear after the site is created. The file should be named similar to the blog name you had already created.

After this you have to log into your blogger. Click on ‘settings' under which you will find a link saying ‘publishing'. When this link is clicked another link which says FTP is shown. Once this is clicked you are close to combining your blog and website. The address of this combined version will be like this, http://servername.com/blog.

Create a unique name
The blog file name should be created so that the index for your blogs can be created. It is easy to scroll down the index list and choose the blog required. Ensure that there is no other page with the name you give for the blog file name. If the same name is give then all the files will be overwritten.

The FTP password is something that you get when you sign up with a hosting server. This password has to be entered correctly and should not be disclosed. Like the function of any other password it has to be remembered to gain entry into your website. Then you will get an option of making your blog public. This is optional and can be skipped if you do not need to go public.

When you are through with all these steps then just click on ‘save settings button' and your blog is converted into website. There are many companies who will do the conversion for you. Take their help and build your own website.

Article Source: http://www.articlesbase.com/web-design-articles/convert-your-blog-into-your-personal-website-6124988.html