How Domain Name Helps to Build your Online Presence?

Domain Name Registration

A domain name is a string that signifies administrative control on a website over the World Wide Web. The name chosen for a particular website signifies the business and the type of work. Domain name represents an Internet Protocol (IP) for either a personal computer for the web access, a server computer that hosts a website or for any service communicated across the internet. Website names are categorized as per subordinate levels. These are top level domains (Tads), second level and third level domain names. Characters following the last dot in the name are known as Tads, while before the dot it is known as the second level domain. Under Tads, there are two more classifications, namely generic top level domains (gtlds) and country code top level domains (cctlds).

Steps to be taken before beginning to register a domain

Prior to the process of getting to register a domain, there are a certain number of factors that should be considered. Since it helps in building an online identity, one must know whether to register a domain for an individual, business or an organisation. Sometimes, the basis of selecting a domain name may just be based on ease of remembering, but then availability for the same also has to be checked.

How to conduct a domain name search

In order to build online presence, one must register a domain on popular search engines. Keywords that indicate words related to the subject of the site can be found on Google keywords. Such keywords must be used in the first 25 pages of the website. This usage will help top search engines in ranking this website high through the use of appropriate names selected from domain name search. Google, Bing and Yahoo are the most popular search engines in the industry.

Also, the type of TLD, or the extension name, must be relevant to the nature of the website. For example, .com is suitable for a business, while .edu is best for an educational institution. Country specific extensions are also available, such as .au, .in, .uk and others. After conducting a relevant domain name search, one needs to attach the TLD. Through a content management system for a domain name, it is possible to secure one's presence in the online world. Sites such as Wordpress provide facilities to make blogs while providing a secure administrative panel to make changes. Some hosts also have automatic installation programs that can be used for the same purpose. A website should have an appealing web layout, which also allows users to navigate easily. For this, the services of an experienced web designer would be required as no user would wish to employ too much time in looking for the product or service that he needs.

Create Innovative and Enticing Website with Net4's EasySite Builder

Build Your Website

Just as the name suggests, EasySite Builder from Net4 makes it easy to put a website live on the World Wide Web. The basic steps involved in the process are selecting a domain name, purchasing the EasySite package, using the EasySite Builder tool to build a website and finally publishing it on the internet.

Facilities provided by EasySite Builder to build a website

Through the builder tool, professionally made html website templates can be used to create innovative web layouts. Further, drag-and-drop functionality is available for the various pre-designed web templates. At present, more than 10,000 different types of professional templates are available to users. Unlimited pages and 2 email ids of 1GB are also provided in this web hosting package. In addition, Rs. 2500 worth of Google Adwords credit is available, which comes handy for making the website popular. Experts believe that Google Adwords is the best way to advertise one's website to the targeted audience within the available budget. This way, customers searching for relevant products and services can be easily targeted.

With the help of website building service providers, a personalized website can be created for a company to establish its presence on the internet. Benefits and other positive points of the company's products and services can be advertised while choosing to build a website. In the initial stages of website building, it is best to go through a tutorial on the way to use the Net4 EasySite Builder tool. For this purpose, Net4 also provides a 7-day trial package, which explains the whole process in a step-by-step manner, including creation of web pages, modification of the same, choosing language or templates and other necessary points. Once an individual is comfortable using the tool, then he or she can use it to create a variety of customized websites.

Types of businesses that can use the Net4 EasySite website building tool

Website builder tool is ideally suited for small businesses who wish to create their online profiles by using website building without coding. These are the most common types of businesses that make use of this tool; however services are also available at a higher level for medium-sized businesses and large enterprises. In this process, cost is significantly reduced as web designers do not have to be hired for making the websites. Most important of all, individual does not have to technically qualify in order to build a website. For addition or removal of features, it is also possible to scale up or down the website. In most cases, successful businesses would need to scale up their websites to meet the growing demands. Different html website templates are required for these, but it is possible to have multiple websites from a single hosting account.