2 August 2012

5 points to consider before you start a reseller web hosting business

Web Hosting Reseller
Web Hosting Reseller

Are you planning to start a reseller web hosting business? Well, it would be advisable to ponder over a few things that are going to be crucial for your reseller web hosting business.

Here are the points you should consider before kick-starting your web hosting reseller account…

Before you start off, it is important to make a business plan that will talk about all the essential features and requirements of your business, your strategic goals and objectives; and strategic plan on how you are going to achieve those objectives. Think of a suitable name for your company-something that will make you stand out, and good for SEO too. Don’t forget to bear in mind the resource constraints that will come in your way and how you are going to deal with them. Hence, it would be quite important to do a proper SWOT analysis for your business.

Secondly, it’s important to understand which hosting platforms you are planning to provide to your clients.  Generally, there are windows and Linux based platforms available for hosting; and plans for shared hosting, virtual private servers, or dedicated hosting provided by the most of the service providers. Depending upon your technical expertise and what your clients are most comfortable with, and their specific requirements, you may provide any number of hosting plans to your clients. Most of the service providers give you a number of hosting plans to offer to your clients; however, you may also design your specific plans tailored for your clients’ specific requirements.

Secondly, you have to decide on what services apart from web hosting that you would be selling. Most likely, your clients would require a host of other services too apart from just a hosting. For example, someone looking for hosting, should have a domain name first, and in case your clients doesn’t have it yet, you would have to get it for him; either providing it yourself, or refer him to a domain name reseller/registrar. And, it wouldn’t make business sense to lose an opportunity to provide more services to your clients. Hence, you would have to provide a wide range of services that will cover all your clients’ requirements, be it domain names, security solutions, email solutions and so on; hence, select a service provider that gives you a large portfolio of services to sell to your clients.

Thirdly, it’s important to know how you are going to sell the services meaning if you would be using a white labeled reseller panel or simply in your service provider’s name. Many a times, web hosting resellers do not want to disclose their parent service provider’s details to their clients to avert any conflicts whatsoever; yet at other times, there are some resellers who don’t want their clients to know who the parent service provider is. You must be very sure, which way you would be reselling to avoid any sort of miscommunication or conflicts.

Fourthly, you must ensure you have the necessary technical expertise and the skilled manpower to manage hosting accounts of your clients and provide them the support in case they face any technical issues. It would be advisable to have a proper support team to assist you clients with their technical or service issues; you wouldn’t definitely want dissatisfied clients.

Lastly, and most importantly, success of your web hosting reseller business will be largely dependent upon the service provider that you are going to be associated with. Always associate with the best and the one which can gives you a number of options of not only what services to sell, but also how to sell. Many service providers have excellent reseller plans that give you a lot of ease and convenience to manage reseller accounts.

Having considered all the points discussed above, you can now launch a successful web hosting business and write your own growth story…!

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